Horrorville takes inspiration from the “super land” model that originated with The Wizarding World of Harry Potter at Universal Orlando in 2010. This immersive approach is more about creating a cohesive world where everything within the land, and less about creating a theme park land with multiple IPs inside it. Similar to how when you’re inside a land like Pandora: The World of Avatar at Disney’s Animal Kingdom, everything supports that story. Alternatively, if you are inside a Fantasyland at a Disneyland park, then you will see multiple story lines and narratives in play within that single land.
Within this town it’s perpetually Halloween; the leaves are always a crispy golden brown and Fall is in the air. This seemingly idyllic town square is unique because all of the buildings represent famous locations from iconic horror movies. On one corner is the fire station from Ghostbusters (1984) sitting next to the house from The Exorcist (1973). Grab a bite to eat at Freddy’s Diner where Chef Kruger would love to tuck you in. Catch a marathon of horror mayhem at the Palace Theater. Dying for a good creature feature?
